History of Pioneer

Pioneer has a rich legacy of over 90 years. Learn more about our history & the evolution of our brand.

Our History
2019
Corteva
Corteva
Corteva Agriscience™

Corteva Agriscience™ established Pioneer as their flagship seed brand in South Africa.

2018
PROBULK
PROBULK
PROBULK Facility

Pioneer opens the PROBULK Facility in Hendrina, Middelburg.

2017
Pioneer
Second Research Facility
Second Research Facility

Pioneer opens the Hoogekraal Dry West Research Facility

2014
Pioneer
First Research Facility
First Research Facility

Pioneer opens a Research Facility in Delmas

1992
Pioneer
Registration in South Africa
Registration in South Africa

Pioneer registers the company in South Africa

1981
Pioneer
Corn Market Leader
Corn Market Leader

Pioneer becomes the seed corn market share leader in North America.

1952
Pioneer
The Long Look
The Long Look

The “Long Look” business philosophy is written

1949
Pioneer
Pioneer® hits a million
Pioneer® hits a million

Annual sales of Pioneer® brand seed corn in North America pass the million-unit mark.

1926
Hi-Bred
The start of Hi-Bred Corn Company
The start of Hi-Bred Corn Company

Founder Henry A. Wallace incorporates the Hi-Bred Corn Company, ushering in a new era of farmer acceptance of hybrid corn